Why Honesty Is the Best Policy

Lack of Confidence in Drug Industry   To regain public trust, the FDA and pharmaceutical companies need an image overhaul. The current perception is that the positive benefits of medications are being exuberantly promoted, but that drug companies will not release information they have about adverse reactions as soon as they have such information. Consumers sense an imbalance in reporting and earnestly desire the ring of truth.   In a...

Pharmacies Lose Sales to Discount, Online, & Mail Order Drugstores

Generic Is the People’s Choice   It wasn’t hard to predict that generic prescription meds would continue to climb in popularity over brand name drugs, but just how quickly they have risen...

Myths about Prescription Drug Prices

The Industry Counters Criticism about Costs   The pharmaceutical industry has a bad reputation when it comes to the cost of prescription meds. Here are some facts, from the industry’s...

Doctors Just Say No to Gifts from Pharmaceutical Reps

Both Docs & Pharmaceutical Reps Agreed Freebies Should End   The pharmaceutical industry implemented a voluntary ban on gifts to physicians, which began on January 1, 2009.  Enacted by the...

The Sales Rep Jobs Are Out There

Opportunities Exist With Many Pharmaceutical Companies   A third of pharmaceutical industry CEOs are very confident that they can increase their companies' revenues through upcoming years,...

Bright Forecast for Pharmaceutical Sales Market, With Chance of Rain

First, the Bad News   Despite the sunny forecast for US pharmaceutical sales in upcoming years, there is one downside cited by Skila, a healthcare solutions company headquartered in Morris...

Pharmaceutical Sales Reps: Skip the Certification, but Get the Degree

The Consensus Is… Certifications are Just Not Necessary.   A plethora of websites offering online certification programs for pharmaceutical sales representatives has popped up. Industry...